By using our website and other online services, you agree that we can store and access cookies, tags, IP addresses and other methods in order to collect website usage data, and improve your online experience.

This can include information about your use of the website, the browser and device type you are accessing it from and where you are in the world. These technologies allow us to recognize your preference information, keep track of your purchases, and facilitate effective Website administration. We use the information we collect to enhance your visit to the Website and to provide you with information tailored to your needs.

Cookies are small text files that are placed on your device (computer, tablet, or smartphone) by websites that you visit or certain emails you open. They are widely used in order to make websites function properly, as well as to provide business and marketing information to the owners of the site.

The next time you visit the same website, cookies ensure that your device is recognized. By using cookies and similar technologies such as pixel tags/beacons and scripts ('cookies'), this website can save information about visits and visitors. We place some of the cookies on the websites ourselves, while other cookies are placed by third parties. Third-party cookies may collect data outside our websites as well.

Cookies may store personal data. By clicking ‘agree’ when the cookie notice is shown, you thereby give consent for cookies to be placed and read out on taag.com. 
You can prevent tracking via cookies and reject the storage of third-party cookies in your browser settings.
If you delete all cookies, this will also delete any opt-out cookies placed, so you will have to actively opt-out again. For example:

a. Our cookies will remember your chosen language and country so that when you go to the website, the pages are in that language and the departure airports are in that country.

b. If you are halfway through a booking, our cookies will allow you to browse other areas of the website and then return to your booking.

c. If you are accessing the site from a company which has a TAAG extranet, a cookie will also help us recognize which company you are from, so that you are taken to the appropriate extranet.

Your Internet browser(s) will offer you the option to refuse cookies, but doing so may affect your use of some portions of TAAG’s and our Umbi Umbi Club Partners' and Promotional Partners’ web services. Please refer to your browser options to learn more about cookie management.

TAAG has engaged third party tracking and advertising providers to act on TAAG's behalf to track and analyze your usage of our Website through the use of cookies, pixel tags / web beacons, and similar technologies. At our request, these third parties collect, and share with us, usage information about visits to our Website, measure and research the effectiveness of our advertisements, track page usage and paths followed during visits through our Website, help us target our Internet banner advertisements on our Website and on other sites, and track use of our Internet banner advertisements and other links from our marketing partners' sites to our Website. 
Our Website and App are not configured to read or respond to “do not track” settings or signals in your browser headings or mobile device settings, which vary by provider. Our Website and those of our third party advertisers or other vendors are configured to read and honor opt-out cookies, so long as they are present on your computer or device. If you delete all cookies, you will need to reset your opt-out cookies. Please be aware that TAAG does not control these opt-out processes.

We want you to be in a position to make an informed decision for or against the use of cookies that are not necessary for the website’s technical features. Please note that you will be shown advertising that is less targeted to your interests if you reject cookies used for advertising. However, you will still be able to use all of the functionality of the website.

We differentiate between cookies that are necessary for the website’s technical features and optional cookies.
To enable you to select the data protection settings for your visits to our website that best suit your requirements, we give you the option below of adjusting your preferences with respect to the categories of operational necessity, statistics, convenience, and personalization.

4.1 Operational necessity category.

These cookies store information such as your preferred country and language selection, login data and website preferences. Without these cookies, our Services may not be able to remember certain choices you've previously made (such as a saved country / language preference) or personalize your browsing experience by providing you with relevant information (such as saved reservation preferences or Umbi Umbi Club miles balance). These cookies can also be used to recognize your device so that you do not have to provide the same information more than once. These cookies are absolutely necessary to operate the site and facilitate security features, for example. Furthermore, these cookies allow us to recognize whether you wish to remain logged into your profile so that you can access our services more quickly the next time you visit our website.

4.2 Statistics category.

We collect anonymized data for statistics and analysis so that we can continue to improve our offering and website. These cookies allow us to determine visitor numbers and the effect of certain pages of our website, for example, and optimize our content. These cookies collect information about how you use our Services such as which pages you visit regularly. These cookies are used to provide you with a high-quality experience by doing things such as tracking page load, site response times, and error messages. These cookies collect information about how you use our Services such as which pages you visit regularly. These cookies are used to provide you with a high-quality experience by doing things such as tracking page load, site response times, and error messages.

4.3. Convenience category.

We use these cookies to make our website easier to use. For example, if you have previously searched for a flight, you can conveniently access those details again the next time you visit our website. We can also recognize when you need support and have a customer service agent assist you via the chat functionality. These cookies gather information about your use of our Services so we may improve your experience and provide you with content that is more relevant and advertising. They are also used to gather feedback on customer satisfaction through surveys. They remember that you've visited our Services and help us understand usage of our Services. These cookies are used to display to you personalized content in line with your interests. For example, we may present offers to you that are especially relevant to you and your planned trip.

4.4. Marketing category.

Some of these cookies are from third parties that collect information about users of our Services (as described below under “Information collected by third parties on our Services”) in order to provide advertising (on our Services and elsewhere) based on users’ online activities (so-called "interest-based advertising") on our Services and elsewhere online. The third parties involved in interest-based advertising collect internet browsing information (e.g., websites visited, time of visit) across different websites and over time, and they may use the information they collect on our Services to provide you ads (from us and other companies) across the internet. Marketing cookies are typically These cookies are used to show relevant, personalized advertisements or offers through every type of medium (such as e-mail, social media and banner ads) based on your visit to and click behavior on tag.com; limit the number of times each advertisement is displayed; measure the effectiveness of an advertising campaign; make a link with social media, so you will be recognized when you wish to use social media through taag.com.

You may wish to have a look here to see the full list of cookies which are included in the types of cookies mentioned above and which are used by TAAG.

You can adjust your browser settings to delete our cookies or cookies set by third parties. You may also adjust your browser settings to prevent websites from setting cookies or third party cookies altogether. If you prevent us from setting specific cookies, you may find that some functions are not available or that certain parts of the website will not load. Find out how to adjust the settings for different browsers:

a. Chrome

b. Firefox

c. Internet Explorer

d. Safari

‘Your Online Choices’ (www.youronlinechoices.com) is a website offered by the internet advertising industry which contains information about ‘behavioral advertising’, ‘online privacy’, and opt-out options.

If this cookie policy or the cookies placed change, we will adjust the policy and the list of cookies placed.